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Tweet for Business Success
Companies all around the world are turning to Twitter to help their marketing campaigns. From promoting new products to starting conversations with new clients, the social media site has already proved its worth to thousands of business. Local businesses around Stockton, Middlesbrough and Billingham have already started using Twitter as a serious marketing tool, including Webguy who regularly tweets to the masses about the latest news in the world of web development. If you are looking to take your company into the world of social media make sure you take note of Web Guy’s tip five Twitter tips.
1. Make sure your ‘tweets’ are not spam!
There is a fine line between promoting a service and spamming your followers Twitter news feeds. At the end of the day Twitter is a social network that aims to encourage conversations between its users, bombarding people each day with your special offers will lead to people quickly clicking the ‘unfollow’ button.
2. Familiarise yourself with Twitter lingo.
It is easy to be overwhelmed the first time you log into Twitter as it does have its own language, instead of panicking just take the time to get to know the site and soon you will be retweeting, mentioning and hash tagging like an expert.
3. Make the most out of your profile.
Although Twitter does not offer the personalised feel of a MySpace or Facebook profile, users can change the background of their page and upload a picture that users will associate with you and your company. Optimising your profile will allow users to get to know the person behind the tweets and increase your success rate with potential clients.
4. Don’t Be Shy!
Conversation is key when using Twitter so do not be afraid to ask questions and respond to others. Post updates that will encourage discussion such as asking for opinions on news events or posting interesting articles that you have found on the net
5. Get in with the right crowd!
Twitter has millions of users therefore when using the site as a marketing tool it is important to ensure that you are getting your message across to the right people. Search for similar companies and start building up a network of followers of those in the same field, the hash tag tool is another fantastic way to search for people with the same interests!